2016 Web Marketing

  1. Video

    1. Video ads are new to online marketing, they are becoming more necessary for companies to have. Facebook knows this and has started video advertising options. Google announced they would implement video ad into the search results.
  2. Mobile Marketing

    1. Google released an algorithm to phase out sites not optimized for mobile accessories (aka responsive sites). Google stated the mobile traffic beat desktop traffic in 10 different countries.

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